César Lizano is a business consultant in the printing and graphic arts industries. He has spent over two decades working with leading manufacturers from the United States, Europe, and Asia in direct selling, sales and distribution channel management in North America, the Caribbean, Central and South America. César leads a skilled team, in developing and implementing international cross-media strategies, marketing, publishing, advertising, branding, graphic design, Online presence, hosting management and security, social media and customer engagement, as well as interactive print solutions, branded Apps with augmented reality AR-IR-OR, CMYK+, business intelligence, visual insights, promotions and brand protection.